Marketing 250 BYUi

I thought when I chose Shopify as my website host and website builder that it was Google Analytics friendly. I remember that Shopify highly suggested that I use their analytics instead of Googles. That their analytics was compatible if not superior to Googles, but if I needed to use Google analytics, it was available. What I did not realize was how hard it was to add the code or maybe a better a treasure hunt. I still do not know if it installed correctly. I am in the process of testing the code.

<!– Google tag (gtag.js) –> https://www.googletagmanager.com/gtag/js?id=G-GBF0PVZ84L <script> window.dataLayer = window.dataLayer || []; function gtag(){dataLayer.push(arguments);} gtag(‘js’, new Date()); gtag(‘config’, ‘G-GBF0PVZ84L’); </script>

I posted this code into the “Head” section in my website under “Theme.Liquid”

On Google Ads I clicked on the Analytics section and connected the two accounts.

I believe by using google analytics that I will be able to see where I can improve my analytics.